March | 2012 | Brandthing | Brand & marketing consultancy, Leeds, Hull & Lincoln Brandthing | Brand & marketing consultancy, Leeds, Hull & Lincoln | 2012 | March

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March 2012

Brandthing’s Food & Drink Insight Paper 2012

Posted on March 29, 2012 by Joshua

The year may have changed, but the key trends highlighted in our previous Food & Drink Insight edition have not. We still have economic doom and gloom, constantly rising cost for both manufacturer and consumer, whilst retailers continue to eat away at producers’ margins in their quest to offer the very best in value forRead more

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Google’s Re:Brief – Hilltop

Posted on March 19, 2012 by Joshua

Google’s dubbed ‘Project Re:Brief’ looks to recreate iconic adverts of the madmen days in a modern way. With digital advertising apparently reaching its 18th birthday this year, Google wanted to document how brands can better take advantage of the online space. Here’s the introduction video to Google’s fabulous ‘Project Re:Brief’ The question behind the idea isRead more

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Guinness St Patrick’s Day Ad 2012

Posted on March 17, 2012 by Joshua

We hope you all have a very merry St Patricks Day.A little beauty of an advert caught our attention this week, it features Roy, a border-collie sheepdog, Gareth Longrass the shepherd and a bunch of mindless wandering blokes.Created by AMV BDO for Guinness, Roy the sheepdog is charged with rounding up would-be Guinness drinkers, whoRead more

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