The year may have changed, but the key trends highlighted in our previous Food & Drink Insight edition have not. We still have economic doom and gloom, constantly rising cost for both manufacturer and consumer, whilst retailers continue to eat away at producers’ margins in their quest to offer the very best in value forRead more

Google’s dubbed ‘Project Re:Brief’ looks to recreate iconic adverts of the madmen days in a modern way. With digital advertising apparently reaching its 18th birthday this year, Google wanted to document how brands can better take advantage of the online space. Here’s the introduction video to Google’s fabulous ‘Project Re:Brief’ The question behind the idea isRead more

We hope you all have a very merry St Patricks Day.A little beauty of an advert caught our attention this week, it features Roy, a border-collie sheepdog, Gareth Longrass the shepherd and a bunch of mindless wandering blokes.Created by AMV BDO for Guinness, Roy the sheepdog is charged with rounding up would-be Guinness drinkers, whoRead more

The Dieline recently held their first worldwide package design competition, The Dieline Awards. The winners were revealed at the FUSE conference in Chicago.One item in particular caught our eye as being fairly ground-breaking in its market.This little beauty:  Help Remedies is a NYC based start-up looking to revolutionise over-the-counter medication. The packaging designed by ChappsMalina isRead more